Whenever it comes to a high-performing website that simply means that one is in need of short loading time. The simple reason being the slower your website will be the more potential customers you will be turning away.
As a matter of fact, if it takes more than 2.8 seconds for a page to load then it has been observed that over half of visitors will abandon that very page. Your website should qualify the SEO speed Test in order to attract potential customers.
Ways to Improve the Website’s Speed
There are various methods that can enhance your website’s speed some of them are quite easy that will just occupy a little of your time. One of them is to audit your webpage for low loading time because testing gives you a benchmark to start from.
One of the famous tools for this is Google’s PageSpeed Insights. All you have to do just enter the URL of your site. Google then will test and award the page with a low loading time of score between zero and 100.
Another way is to reduce and compress image sizes that are on-board. Images are basically the biggest culprit behind slow sites. They are actually responsible for up to 75% of your page’s weight and that can be a problem. No need to worry, you can just compress the existing images by the various compression tools that are available online.
Now that you have the idea of the factors. Here is another one that will help in reducing the website’s loading time i.e. trimming down your custom fonts will definitely help as they are way too heavy. How that affects your webpage well if the user doesn’t have the custom font pre-installed on their operating system then they have to download the font files that will irritate them.
You can implement these methods or you can simply take the Google website speed test that will give the best advice as per your page’s architecture. It will definitely give you some great insights into your website that will help you for better.
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